welcome
intentional + integrated
Eric Proctor is a communications professional, experienced in taking campaigns from initial concepts to tangible outcomes. Across digital and traditional platforms, he reaches people through messages that are intentional and integrated, creative and consistent. Proctor has served in higher education for nearly a decade (at Wake Forest University, Catawba College and Rowan-Cabarrus Community College), as an administrator and adjunct faculty member. Outside academia, his experience ranges from working with Fortune 500 companies to professional athletes. Additionally, Proctor has served in a volunteer capacity, helping develop the brands of small businesses and grassroots nonprofits. Every pixel intentional…. integrated …
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storytelling
I keep a notebook on my shelf that says “Remember, Ideas Become Things.” Sometimes those ideas become entire organizations. So, bring on the flip charts, the white boards, and the sticky notes.
creative strategy
It’s the Xs and Os, the goal-line drives, and the mentors we hold dear. I believe in challenging directly and caring deeply. The wins will follow. …rowing alongside graphic designers… steadily. propelling forward. Plotting the course and rowing in unison.
brand management
It’s about building something. It’s about chiseling your name in history and standing the test of time.
advancement
It’s a fact. Employees with high levels of engagement perform better and stay longer. This stems from real recognition that goes beyond the annual awards ceremony. (Disclaimer: Awards are nice too.)
internal + crisis communication
As institutions, we’re better than the sum of our parts. Diversity and inclusion aren’t initiatives. They’re everything.